Bonneville International Receives NAB’s Service to America Award for “Maui Strong” Fundraising Efforts. KSL NewsRadio and Arizona Sports (KMVP) Celebrated with Crystal Awards
Apr 16, 2024
Salt Lake City, UT: Bonneville International has been awarded the prestigious National Association of Broadcasters (NAB) Service to America Award for its “Maui Strong” fundraising campaign, which provided critical financial support during the Maui wildfires. Additionally, KSL NewsRadio and Arizona Sports have been recognized with the NAB Crystal Radio Award for their outstanding community service efforts.
During the Maui wildfires and in the immediate aftermath, Bonneville International used its extensive reach to launch a fundraising campaign, “Maui Strong”. This campaign was able to raise significant funds to support the Maui community and exemplifies Bonneville International’s commitment to its brand promise to build up, connect, inform, and celebrate communities and families.
“Television and radio stations are the cornerstones of their communities, and they go above and beyond to serve their audiences,” expressed Michelle Duke, President, NAB Leadership Foundation. “From trusted reporting that uncovers corruption to fundraisers that help those in need, these stations are doing incredible work.”
KSL NewsRadio has also been honored with the Crystal Radio Award, underscoring its excellence in community service alongside Arizona Sports, which made history as the first sports station to receive this award. These achievements highlight Bonneville’s dedication to enriching and supporting the communities it serves through diverse and impactful reporting.
“These awards are a testament to our team’s dedication and hard work. At Bonneville, we strive not just to serve our communities, but to be part of their backbone, especially in times of need. The ‘Maui Strong’ initiative and the ongoing efforts of KSL NewsRadio and Arizona Sports underscore our commitment to making a meaningful difference,” says Tanya Vea, President and COO, Bonneville International. “I am incredibly proud of our teams and their dedication to making a positive impact.”
The full list of Service to America Awards recipients can be found here and Crystal Radio Award recipients here.
About Bonneville International Corporation
Bonneville International is an integrated media and marketing solutions company dedicated to building up, connecting, informing, and celebrating families and communities. Founded in 1964, Bonneville currently operates radio and TV stations, local websites, chart topping podcasts and other digital distribution assets in six western U.S. markets. Headquartered in Salt Lake City, Bonneville is a subsidiary of Deseret Management Corporation. For more information about Bonneville International, please visit www.bonneville.com.
Media Contact: Stephanie Avis, Vice President, Marketing – savis@bonneville.com 801.673.8071